Case Study Detail
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Shipping Strategy Revamped

Case Study

In the face of the 2022-23 shipping crisis, Artasia's
ingenuity shone brightly.

Artasia's Transformation of Furniture into Compact KD Designs

In the face of the 2022-23 shipping crisis, Artasia’s ingenuity shone brightly. Faced with daunting costs and logistical nightmares, we transformed our larger furniture pieces into compact, charming Knocked Down (KD) designs. This clever move not only eased our client’s burden in these challenging times but also highlighted our commitment to thoughtful, client centric solutions, reinforcing Artasia’s reputation as a dynamic and empathetic partner in the furniture industry.

PROCESS

Navigating the Shipping Crisis

Artasia's shift to Knocked Down (KD) furniture models halved shipping volumes, slashing costs and fostering resilience for our German client.

Challenge

The shipping crisis of 2022-23 hit hard, with its ripples affecting Artasia’s German client deeply. Skyrocketing shipping costs threatened their operations, challenging us to think creatively to safeguard their interests. It was a time for bold action to ensure the client’s economic stability and the continuity of their cherished international trade.

Solution

Artasia responded with creativity and heart. We reimagined our furniture designs into space-saving, Knocked Down (KD) models, a smart move that significantly cut down shipping volumes and costs. This approach wasn’t just about logistics; it was about caring for our client’s needs, ensuring their cherished products remained accessible and affordable even in trying times.

Impact

Our innovative strategy had a heartwarming impact. We reduced furniture volumes to half, boosting container capacities and slashing shipping costs. For our German client, this meant more than savings; it was a beacon of hope and resilience, ensuring their beloved products remained competitive and appealing. Artasia stood not just as a supplier, but as a dedicated, caring partner.

CONCLUSION

Artasia’s response to the shipping crisis of 2022-23 was more than a strategic maneuver; it was a testament to our warmth and dedication to our clients. By transforming challenges into opportunities, we not only navigated turbulent times but also strengthened our bonds with clients. This story underscores our ethos: to blend innovative thinking with a heartfelt commitment to those we serve, marking Artasia as a trusted, compassionate leader in the international furniture market. 

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Transforming Adversity Into Triumph

Veneer Reinvented

Artasia elevated their product durability and aesthetics by developing thicker, 2+ mm in-house veneers, significantly improving structural integrity and visual appeal.

Evolving Through Creative Challenges

Packaging with Purpose

Embracing sustainability, Artasia innovated their packaging to meet environmental standards while upholding quality, leading to optimised costs and
eco-friendly solutions.

Revolutionising Industry, Defining Future

Superior Materials Standard

Artasia's commitment to quality is evident in their selective sourcing of certified polishes and premium glues, ensuring their products' superior and enduring quality.

Jaipur Showroom

ARTASIA
G-363/364 Epip Sitapura Industrial Area,
Jaipur 302022

Delhi Showroom

ARTASIA
India Exposition Mart
Mart No C04 /01-03, C 08 / 01-05,
Dist. Gautam Budh Nagar,
Greater Noida, U.P. 201301

BAGRU

A-194, RIICO Industrial Area
Phase- II Bagru Extension,
Bagru Jaipur, 303007

Head Office

SITAPURA
G-293/294 Epip Sitapura Industrial Area,
Jaipur 302022