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Hand-Tufted Textile Transformation

Case Study

Tackling yarn shedding with innovative adhesive layer, enhancing textile quality without sacrificing aesthetics.

Quality Enhancement: Innovative Textile Solution

Artasia addressed a critical challenge posed by a discerning customer who reported yarn shedding in their hand-tufted textiles. To meet this specific demand, Artasia implemented an innovative solution, introducing an adhesive layer to enhance product quality without compromising aesthetics. The strategic application of this solution yielded significant positive impacts.

Resolving Yarn Shedding Concerns

Customized Solutions: Enhancing Textile Quality

Artasia solved yarn shedding in their hand-tufted textiles with a targeted adhesive layer, improving both product quality and customer satisfaction.

Challenge

Artasia faced a distinct challenge when a particular customer expressed concerns about yarn shedding in their hand-tufted textiles. This issue not only jeopardized the integrity of the products but also threatened customer satisfaction. The challenge was to rectify the flaw while maintaining the unique visual appeal of the bespoke hand-tufted items.

Solution

To address the customer’s challenge, Artasia devised a tailored solution – the introduction of an adhesive layer on the back of their hand-tufted products. This strategic move aimed to eliminate yarn shedding while preserving the aesthetic qualities that defined their textiles. The adhesive layer was carefully applied to ensure a targeted resolution to the specific issue raised by the customer.

Impact

The implementation of the adhesive layer proved to be a resounding success. It not only effectively resolved the issue of yarn shedding but also significantly improved the overall durability and quality of the hand-tufted textiles. This bespoke solution had a notable impact, reducing yarn shedding, increasing product longevity, and ultimately enhancing customer satisfaction.

CONCLUSION

In conclusion, Artasia’s commitment to addressing the unique challenge raised by a particular customer exemplifies their dedication to customer satisfaction and product excellence. The successful implementation of the adhesive layer not only resolved the specific issue but also contributed to Artasia’s reputation for delivering customized, high-quality hand-tufted textiles. This tailored solution stands as a testament to Artasia’s ability to innovate and adapt to meet the distinct demands of their clientele.

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Jaipur Showroom

ARTASIA
G-363/364 Epip Sitapura Industrial Area,
Jaipur 302022

Delhi Showroom

ARTASIA
India Exposition Mart
Mart No C04 /01-03, C 08 / 01-05,
Dist. Gautam Budh Nagar,
Greater Noida, U.P. 201301

BAGRU

A-194, RIICO Industrial Area
Phase- II Bagru Extension,
Bagru Jaipur, 303007

Head Office

SITAPURA
G-293/294 Epip Sitapura Industrial Area,
Jaipur 302022